Build a life that feels like your own.
For founders and leaders shaping what comes next, and staying close to yourself as you do it.
Hi, I’m Alice.
A life that feels like your own is crafted, curated and built over time.
You build it by staying close to yourself through chapters of both struggle and success. It’s a practice, and like every practice, its benefits compound.
This is a place for that practice.
I spent twenty years leading brand strategy, most recently as Head of Brand at a Berlin tech company, and I bring that strategic rigour, with a lot more soul, to helping founders and leaders build businesses and lives that hold together in a way that feels right to you.
At the heart of it is The Continuum Process, my personalised methodology for self-discovery and direction, alongside brand and marketing consulting and Camino de Santiago planning for the moments when a long walk is needed.
Here, we always start with what’s already swirling within you, because you’re braver, wiser and more resourceful than you realise. When you need more support, whether that’s a coach, a therapist, a financial adviser or a creative partner, I’ll point you to people I trust.
Come in, just as you are.
Alice
Three ways we can work together.
Each one starts in the same place, with you. Choose the one that fits the chapter you're in.
01 · Self-discovery & direction
The Continuum Process
SignatureA practice for self-discovery and direction. Look back with honesty, look forward with intent, and leave with a plan that feels like yours.
Explore The Continuum Process →02 · Brand
Brand & Marketing Consulting
Positioning, messaging and marketing that sound like you and sell.
See how I work with brands →03 · Camino
Camino Curious
Camino de Santiago planning for the moments when a long walk is needed. Routes, timing, preparation and the questions you don't yet know to ask.
Plan your Camino →New for 2027 · Founding cohort
The Steady Build.
8 places · Fully online · Begins January
- Maybe you can feel change coming, and you want to move at your own pace.
- Maybe you're missing a version of yourself, or sensing a new one.
- Maybe you're in a hard season and want to stay anchored through it.
Give this chapter a whole year.
The Steady Build is a year-long practice for staying close to yourself while you build your life and work. It begins with The Continuum Process in January, then holds your year with quarterly check-ins, workbooks and support all year, without taking it over.
Early bird€1,700 until 14 Dec
Founding price€1,850 until 31 Jan
Payment plansAvailable
Explore The Steady BuildCLIENT STORIES
In their words.
“I feel lighter, clearer and more connected to who I am.”
Teresa · HR Leader · The Continuum Process
THE CONTINUUM PROCESS
“Alice allowed me to be vulnerable and curious, knowing nothing that came up would be judged in any way.”
Ashlee · Performer & Pilates Studio Founder
THE CONTINUUM PROCESS
“Laying out my life on one page was an enlightening process.” It gave me a practical map for focusing my energy on what matters most.
Brad · Capital & Equity Strategist
BRAND
“Everyone left the session bursting with inspiration and feeling confident to take the first steps towards managing our brand.”
Trisha · Project Team Lead
From the Inbox.
CLIENT STORIES
“Your email brought a tear to my eye.”
“Thank you for holding space for me.”
“A kind, sensitive approach, without the ‘bro’, over-motivational aspect I see online.”
“You can really feel the passion you have behind this work.”
Two ways to begin.
Take your time, or take the leap. Both doors lead to the same place.
Join The Mailing List.
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Know it’s time? Let’s talk.
Book a free 20-minute call and we’ll work out where to begin in a way that meets you right where you are.